1. Sunlit Skin
The era of heavy, matte foundation is officially over this summer. Instead, the focus is on creating what makeup artists are calling "sunlit skin" – a naturally radiant complexion that looks like you've been kissed by the sun.
To achieve this look:
- Start with a hydrating primer that contains light-reflecting particles
- Apply a sheer, dewy foundation or tinted moisturizer with SPF
- Strategically place liquid highlighter on the high points of your face (cheekbones, bridge of nose, cupid's bow)
- Use cream blush in warm peach or coral tones on the apples of your cheeks
- Set only where necessary with a light dusting of translucent powder
This technique allows your natural skin texture to shine through while still providing enough coverage to even out your complexion. The key is to embrace a more natural finish that doesn't look heavy or cakey in the summer heat.
2. Bold Graphic Liner
While skin is taking a more natural approach, eyes are making a statement with bold graphic liner. This summer's trend is all about unexpected shapes, vibrant colors, and creative placement.
Popular liner looks include:
- Floating crease lines in bright colors like electric blue or neon pink
- Double-wing liners with negative space between lines
- Geometric shapes that extend beyond the traditional cat-eye
- Colorful waterline applications in unexpected shades
For beginners, try using a colorful pencil liner first to map out your shape, then go over it with a more precise liquid or gel formula. Don't be afraid to experiment with color – this summer is all about breaking traditional beauty rules!
3. Juicy Lips
The "juicy lip" trend combines the best aspects of glossy lips with the staying power and color payoff of tinted balms. Think hydrated, plump lips with a wash of color that looks effortless yet polished.
To create the perfect juicy lip:
- Exfoliate lips gently to create a smooth canvas
- Apply a hydrating lip balm and let it absorb for a few minutes
- Dab on a sheer lip tint or stain in bright fruit tones (cherry, watermelon, peach)
- Top with a non-sticky gloss for dimension and shine
- For longer wear, lightly line lips with a pencil in a similar shade first
This lip look is perfect for summer as it's low-maintenance, hydrating, and can be easily touched up without a mirror. The best part? It won't smudge or look messy as it fades throughout the day.
4. Multidimensional Shimmer
This isn't your typical glitter or metallic – summer 2024 is embracing multidimensional shimmer that changes color depending on how the light hits it. These duochrome and multichrome products add an ethereal element to any makeup look.
Ways to incorporate this trend:
- Apply color-shifting shimmer eyeshadow to the center of the lid for a halo effect
- Use multichrome highlighter on cheekbones for an otherworldly glow
- Try a duochrome gloss topper on lips for dimension
- Add a touch of color-shifting shimmer to the inner corners of eyes
The key to making this trend wearable is placement – use these special effects products as accents rather than all-over applications. This creates intrigue and dimension without looking overdone.
5. Sunburnt Blush
The "sunburnt blush" trend mimics the natural flush you get after a day in the sun (without the harmful UV damage). This technique involves strategic placement of blush across the bridge of the nose and high points of the cheeks for a youthful, sun-kissed effect.
How to nail this trend:
- Choose cream or liquid blush formulas in warm terracotta, coral, or reddish tones
- Apply sparingly across the bridge of your nose and cheeks with a stippling motion
- Blend thoroughly for a natural-looking flush that appears to come from within
- Layer gradually – it's easier to add more than to remove excess
- Set with a light dusting of translucent powder if needed
This technique works beautifully with the "sunlit skin" trend mentioned earlier and creates a cohesive summer look that appears effortless and youthful.
Key Products for Summer 2024
To help you achieve these trends, here are some product categories to look for:
- Tinted face oils and skin tints with SPF
- Waterproof colored eyeliners in bright shades
- Multichrome and duochrome eyeshadows and highlighters
- Tinted lip oils and balms with glossy finishes
- Cream and liquid blushes in warm tones
- Setting sprays with UV protection
Remember that summer makeup should be fun, effortless, and able to withstand heat and humidity. Focus on products that enhance rather than mask your natural features, and don't be afraid to experiment with color!